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What we’ll cover

• ✓Why visits are down ~3% for the fourth straight year while prices climbed 6.57% — and what that compounding gap is signaling about client trust
• ✓The 48% expansion in interval-between-visits — what's actually being skipped (wellness, dental, diagnostics) and what it costs your forecast
• ✓Reframing pricing conversations: transparency, value framing, and care plans that pull elective spend back through the door
• ✓Bounce-back protocols: lapsed-client outreach scripts, payment plans, and wellness packages that re-anchor the relationship
• ✓Building a recession-resilient revenue mix: shifting from per-visit dependency to subscription, retention, and lifetime-value math

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