Episode #
57
Balancing Cost, Quality, and Access in Veterinary Practices
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In this episode of the Veterinary Business Podcast, host Ryan Davies engages in an enlightening conversation with Dr. Michele Forbes, DVM, owner of Compassionate Care Animal Hospital in Ann Arbor, Michigan. Dr. Forbes shares her inspiring journey into veterinary medicine, fueled by a passion for both animal care and business.
They dive deep into the delicate balance of maintaining high-quality veterinary care while navigating rising costs and the evolving expectations of pet owners. Dr. Forbes sheds light on the growing corporatization of the veterinary industry, its impact on private practices, and the vital importance of preserving access to care for all pet families.
Discover how Dr. Forbes integrates her business expertise with her commitment to compassionate care, the role telemedicine plays in the future of the industry, and the steps needed to ensure veterinarians thrive in a rapidly changing landscape. Whether you’re a practice owner, veterinarian, or student, this episode is packed with invaluable insights and actionable advice.
Don’t miss this heartfelt discussion that addresses the unique challenges of veterinary practice management and inspires a brighter, more compassionate future for the profession.
Key Takeaways:
- The Role of Leadership in Veterinary Practices
Dr. Forbes emphasizes the importance of respectful, supportive workplace culture and how strong leadership fosters team morale and improves client relationships.
- Adapting to Rising Costs
Practical strategies for managing increasing expenses, including transparent client communication, optimizing time management, and balancing financial sustainability with compassionate care.
- Overcoming the Challenges of Corporatization
Insight into how corporate influence is reshaping veterinary medicine and why private practices must innovate to remain competitive while preserving their unique value.
- The Value of Credentialing
Dr. Forbes highlights the need for standardizing titles like veterinary technicians to ensure clarity and recognition of expertise within the field.
- Navigating Client Expectations
How to address common misconceptions about costs and services in veterinary care, helping clients understand the value of personalized, high-quality treatment.
- Building Client Trust Through Continuity of Care
The significance of long-term veterinarian-client relationships in providing better outcomes and creating a sense of trust and security for pet families.
- Telemedicine’s Opportunities and Limitations
Dr. Forbes explores the potential of telemedicine in expanding access to care while stressing its limitations compared to in-person veterinary visits.
- The Future of Access to Care
How economic disparities and the disappearance of low-cost clinics are impacting pet ownership and veterinary care accessibility.
- Veterinary Career Advice
Tips for aspiring veterinarians on managing the realities of private practice, including time management, financial planning, and maintaining passion in a challenging industry.
- The Impact of Compassionate Care
Real-life examples of how a personalized approach to veterinary medicine improves patient outcomes and strengthens community connections.
Listen to this Episode on
Timestamp
- 00:00 – Introduction
- 02:22 – Dr. Forbes’ Journey: From corporate business to veterinary school and starting Compassionate Care Animal Hospital.
- 08:40 – Core Values: Creating a respectful and compassionate work environment for clients and team members.
- Continuity of Care: Stories that highlight the value of long-term client-patient relationships.
- 16:24 – Balancing Cost and Quality: Managing the financial pressures of private practice without compromising care.
- 24:38 – Corporate Influence: How corporatization is reshaping the landscape of veterinary medicine.
- 30:08 – Access to Care: Addressing the challenges of affordability and preserving pet ownership for all families.
- 32:50 – Telemedicine and Innovation: The pros and cons of emerging tools and trends in veterinary care.
- Advice for Aspiring Veterinarians: Practical tips for those considering opening their own practice.
- 41:38 – Closing Thoughts
Michele Forbes, DVM, BBA
- Business Owner, DVM at Compassionate Care Animal Hospital
Dr. Michele Forbes is a compassionate and dedicated veterinarian with nearly two decades of experience in general and emergency veterinary medicine. A proud graduate of the University of Illinois Veterinary College and member of the prestigious Phi Zeta Veterinary Scholastic Honor Society, Dr. Forbes also holds a BA and BBA from the University of Michigan.
Her passion for improving the lives of animals and their families is what inspires her every day. As a Fear Free Certified professional, Dr. Forbes incorporates methods that prioritize the comfort and emotional well-being of her patients. She embraces AAHA-accreditation standards to deliver exceptional medical care while ensuring a positive experience for all.
Dr. Forbes is committed to fostering a thriving, growth-oriented culture at her independent veterinary hospital, where her team can excel and her patients can receive the highest quality care. Her professional journey is fueled by her love for learning, even after 18 years in practice, as she continually develops new skills and embraces innovative approaches to veterinary medicine.
Beyond her career, Dr. Forbes lives in Chelsea, Michigan, with her husband, three children, and a lively household of rescues, including a double-Merle Australian Shepherd, a Jack Russell/Chihuahua mix, and two cats. An Ann Arbor resident since 2005, she enjoys staying connected to her community while pursuing hobbies like running, biking, Lego building, reading, organizing (with plenty of labels!), and secretly watching veterinary TikToks.
Dr. Forbes treasures the opportunity to connect with patients and families, celebrating their triumphs and offering support during challenging times, making her a trusted partner in her clients’ veterinary journey.
Connect with Dr. Forbes:
