Webinar Archive

Robust Client Partnership in Veterinary Practice by Dr. Amanda Landis-Hanna & Robust Digital Marketing Strategies for Veterinarians by Naren Arulrajah

April 23, 2024

Key Takeaways

  • Understand the needs and preferences of pet owners. 
  • Develop services and communication strategies that resonate with them. 
  • Building trust and rapport with clients is crucial for long-term relationships.
  • Establish a strong online presence through a professional website and active participation on social media platforms. 
  • Use engaging content, including videos, images, and client testimonials, to showcase your expertise and services.
  • Stay updated on advancements in veterinary medicine and technology to provide the best possible care for pets.


Dr. Amanda Landis-Hanna

Chief Veterinary officer of One Health Group
Board Member, NCVMA
Co-host of the Veterinary Business Podcast

Amanda Landis-Hanna, DVM is Chief Veterinary Officer for One Health Group, the maker of Voyce, a biometric monitoring device for animals. She has practiced small animal, mixed animal and exotic medicine; additionally she has practiced shelter medicine, relief medicine and has worked in both private practice and corporate practice over the last 22 years. She has worked in research and industry, developing new strategies to solve problems in the veterinary space.

She has also worked in non-profit animal welfare, managing the veterinary portfolio for the

largest animal welfare funded in North America with key focus on teaching accessible veterinary care for veterinary students.

She has presented at numerous conferences including VMX, WVC, ACVIM, AVMA Veterinary

Leadership Conference, AVMA Convention and has completed both Human-Animal Bond

Certification and Fear Free Certification. She sits on the board of RedRover, NCVMA, and is the secretary of the board of the Human-Animal Bond Association (HABA). Her passions include improving access to veterinary care by decreasing barriers within communities, increasing research and educational opportunities within veterinary medicine, and mental health in the animal care industry.

Naren Arulrajah

Founder of the Veterinary Business Podcast
Co-Host of the Veterinary Business Podcast
Veterinary Marketing Consultant
CEO of Ekwa Marketing

Naren is the CEO and Founder of Ekwa Marketing (www.ekwa.com). He leads a team of over 250 professionals and drives the company’s goal of assisting doctors in dominating Google and achieving success in digital marketing. Ekwa caters to a wide range of healthcare professionals who operate in private practices, such as veterinarians, dentists, dermatologists, plastic surgeons, ophthalmologists, OB-GYNs, and med-spa owners. Ekwa’s services are tailored to meet their specific needs and requirements. One of the most impressive achievements of Ekwa is its exceptional client retention rate, with 95% of clients choosing to stay with the company year after year.

Naren is not just the person behind Ekwa Marketing – his knowledge and experience go beyond that. He has helped veterinary practice owners throughout the United States grow their startups into practices worth millions of dollars. Naren’s expertise in digital marketing and entrepreneurship has made him a valuable asset to doctors globally. His commitment to the veterinary and medical community has been crucial to his achievements. In line with this principle, he established the Veterinary Business Podcast (www.veterinarybusinessinstitute.com ) with other prominent figures in the field. The podcast seeks to support doctors by offering valuable insights into achieving professional, personal, and financial success.

Aside from being a consultant and speaker, Naren is an accomplished author and innovator. Recognizing his leadership and initiative, he was honored with the 2014 Leadership Initiative Award by AceTech Ontario.

Furthermore, Naren’s passion extends to the Veterinary Business Podcast series. He perceives this platform as not only a tool for professional advancement but also as a way to promote personal success for veterinarians who frequently neglect their personal lives while striving for professional success.

Ryan Davies

Digital Marketing Advisor – Ekwa Marketing
Co-Host – Veterinary Business Podcast
Veterinary Marketing Consultant – Veterinary Business Institute and Ekwa Marketing

Ryan Davies is a seasoned digital marketing advisor at ekwa.com, renowned for his sales and marketing psychology expertise. With a wealth of experience collaborating with companies and political campaigns, Ryan profoundly understands the intricacies of consumer behavior and how it influences purchasing decisions. As a certified Sandler Sales and Challenger Expert, he brings a unique perspective, employing innovative sales techniques that drive tangible results.

Recognized as a dynamic speaker and presenter, Ryan has graced numerous trade shows and events across North America, captivating audiences with his insightful talks on sales and marketing strategies. His ability to communicate complex concepts relatable and engagingly has earned him a reputation as a sought-after industry expert. Attendees at his presentations gain practical insights and actionable takeaways that can be applied directly to their business endeavors.