Episode #8

Client relations and access to care, including the importance of utilization of telemedicine in veterinary medicine

Host: Veterinary Business Institute | Published Date: November 23, 2023

There is no doubt that telemedicine has become an increasingly popular digital tool within the healthcare industry. In this episode, Dr. Cheryl Good, Chief Veterinary Officer at The Bridge Club, explores the problems veterinarians have with client relations and care access and how you can utilize telemedicine to solve these issues, sharing real examples to explain its effectiveness.


  • 00:01:49 – Who am I? A brief introduction to Dr. Cheryl Good
  • 00:04:36 – Insights on how to navigate through life’s transitions
  • 00:10:01 – The most challenging issue plaguing today’s pet owner – Access to care
  • 00:12:58 – How to integrate telemedicine in real-life situations to produce a better outcome
  • 00:21:45 – The crucial role of educating pet parents, which affects client relations and client retention
  • 00:24:00 – Contribution the veterinary community can make in the areas of education, access to care, etc.
  • 00:25:42 – Use of telemedicine in order to improve client care
  • 00:28:52 – How to use telemedicine to improve wellness and wellbeing
Dr. Cheryl Good

Chief Veterinary Officer at The Bridge Club

LinkedIn: linkedin.com/in/cheryl-good

Website: thebridgeclub.com

Experienced Leader with a demonstrated history of working in veterinary private practice and on veterinary boards and global committees. Skilled in Veterinary Medicine, surgery, dentistry, Animal Science, radiology, and telemedicine/telehealth. Strong business development professional with a B.S., DVM focused in Veterinary Medicine from Michigan State University.