Missed the live summit? You can still unlock 2 hours of expert insights to elevate every part of your practice. Watch the replay of “Beyond the Basics: Lead, Market, Heal, Innovate & Prosper”—a high-impact, fast-paced experience designed specifically for veterinary practice owners and leaders ready to level up.
This isn’t just another webinar—it’s a 2-hour strategic sprint across the five dimensions that drive modern veterinary success: Leadership, Marketing, Team Wellness, Innovation, and Financial Growth. Through rapid-fire keynotes, real-world case studies, and expert Q&A, you’ll walk away with proven frameworks you can apply right away.
Your practice transformation toolkit in just 120 minutes:
Watch Now & Revolutionize Your Practice
Don’t miss this chance to sharpen your strategy and fuel your next phase of growth. Stream the full summit replay now—and walk away with five powerful upgrades for your practice.
CEO & Co-Founder, VetSkribe
Jacinthe Moreau is a visionary leader and accomplished entrepreneur in the animal health industry, renowned for her extensive experience across marketing, management, pharmaceuticals, and hospital operations. With a career spanning influential roles in esteemed companies and veterinary hospital groups, Jacinthe brings a rare blend of scientific insight, innovative thinking, and strategic leadership to everything she does. Her work is driven by a deep passion for improving the lives of veterinary professionals through systems that simplify operations and elevate patient care.
Jacinthe is the co-founder of VetSkribe, an innovative company designed to alleviate the administrative burden in veterinary practices, enabling clinicians to focus more fully on delivering exceptional care. Her entrepreneurial spirit and operational expertise are rooted in a lifelong commitment to the veterinary community.
Previously, Jacinthe served for nine years on the board of the World Pet Association (WPA), ultimately becoming its President. During her tenure, she led the transformation of the association through strategic global partnerships and initiatives that significantly expanded its impact and reach.
In addition to her corporate and nonprofit leadership, Jacinthe founded a non-profit organization dedicated to raising awareness and funding to combat pet cancer, exemplifying her dedication to animal welfare beyond the business realm.
Outside of her professional pursuits, Jacinthe is a proud mother of four, a devoted yoga instructor, and an avid animal lover. Her family includes Sushi, a spirited Havanese mix, and Belle, a recently adopted cat—both of whom are integral members of the family’s active, adventure-filled life.
Through every chapter of her journey, Jacinthe has remained committed to driving meaningful progress in the veterinary space—empowering professionals, advancing care, and shaping the future of the industry with heart and innovation.
CEO, Best Leadership
Rob Best is a certified expert in NeuroLeadership, a science-based discipline focused on emotional intelligence and psychological safety in professional environments. His work centers on fostering environments that attract, retain, and develop top talent by creating cultures of emotional and psychological safety.
With over 20 years of experience, Rob has transformed countless organizations through leadership development, team building, and organizational agility. As the CEO of Best Leadership, Rob integrates evidence-based behavioral science with practical strategies to help individuals and teams unlock their full potential.
Beyond his expertise in leadership, Rob’s background is as diverse as it is inspiring. A former basketball player and an adventurous world traveler, he has trekked six of the seven continents. He also leads SAGE Global, a nonprofit he has served as CEO since 2002, empowering tens of thousands of teenage entrepreneurs in over 30 countries to create ethical and innovative solutions to global challenges.
Rob’s educational journey includes two bachelor’s degrees in Business and Organizational Communication, complemented by certifications in NeuroLeadership, body language, statement analysis, and deception detection. He is also a Certified Veterinary Practice Manager (CVPM), a testament to his dedication to continuous learning and growth. These qualifications have amplified his ability to coach leaders, guide cultural transformation, and inspire measurable improvements in business and interpersonal relationships.
As a keynote speaker and consultant, Rob’s message resonates with professionals navigating today’s challenges. He reminds leaders that resilience often starts with kindness—to themselves and others. In the words of the renowned Dr. Odie Marcovici, Rob encourages everyone to “Always be kinder than you feel.”
When Rob isn’t helping organizations thrive, you can find him mountaineering, surfing, paddleboarding, or spending time with his beloved dog. His passion for exploration, both in nature and human potential, continues to fuel his journey of learning and leading.
Founder & CEO, Melyssa with a WHY | Lifestyle Medicine Coach
Founder & CEO, Veterinary Well-Being Buddy
Melyssa Allen is a double board-certified lifestyle medicine professional and health and wellness coach and holds her Master’s degree in Clinical Psychology from the University of Central Florida. She specializes in using therapeutic lifestyle interventions to coach veterinary professionals on adopting health-promoting habits that support physical, mental, and emotional well-being. With a diverse background as an animal trainer, mental health professional, and health & wellness coach, Melyssa has had the privilege of working with various populations, including first responders, combat veterans, cancer patients, survivors, and healthcare workers.
Melyssa contributed a chapter titled Prioritizing Well-Being for Healthcare Professionals in the textbook Mental Health and Wellness in Healthcare Workers: Identifying Risks, Prevention, and Treatment, showcasing her dedication to addressing unique challenges in the healthcare sector after working at local hospitals providing support to their healthcare workers throughout the pandemic. During the COVID pandemic, Melyssa recognized the need for more support resources in veterinary medicine, given the unique occupational challenges faced within the industry. With her personal connection to the veterinary industry from her time as an animal trainer, Melyssa draws on her training in mental health, well-being coaching, and lifestyle medicine to provide comprehensive well-being solutions for veterinary professionals, teams, and organizations. Melyssa is the author of Healthy Living Doesn’t Have to SUCK and published a guided Well-Being Buddy Journal series available on Amazon.
Founder, Reality Vet Coaching & Consulting
Dr. Kelly Cooper is a dynamic veterinary leader, executive coach, and the founder of Reality Vet Coaching & Consulting, where she empowers practice owners and veterinary professionals to lead with purpose, plan with clarity, and optimize operations through process. With a 25+ year career spanning clinical practice, corporate leadership, and entrepreneurship, Dr. Cooper is committed to building resilient veterinary teams and fostering inclusive, sustainable pet care.
A former Vice President of Veterinary Affairs at Banfield Pet Hospital, Dr. Cooper drove innovation, patient safety, and access to care across more than 1,000 hospitals, delivering multimillion-dollar growth initiatives and leading enterprise-wide risk mitigation strategies. Her leadership has been recognized with accolades such as Medical Director of the Year, the Mars Make the Difference Global Finalist Award, and multiple Paul Harris Fellow honors.
From scaling her private practice by nearly 500%, to pioneering programs like technician-led appointments and telehealth delivery, Dr. Cooper brings real-world insight to every coaching conversation. She is a certified leadership coach (in progress via the ICF-accredited Coach Academy), a Frank Communications facilitator, and a certified ADKAR Change Management professional.
Through her work, Dr. Cooper helps veterinary professionals become their best selves—so they can empower others and elevate the profession. She believes that all progress begins with leadership.
Founder of the Veterinary Business Institute & Podcast
CEO of Ekwa Marketing
Naren Arulrajah is a visionary entrepreneur with a deep commitment to helping veterinary professionals build thriving, sustainable practices. Grounded in a philosophy of service, Naren believes that true success is rooted in empowering others—especially those who care for the health and well-being of animals.
As the CEO and Founder of Ekwa Marketing, Naren leads a team of over 250 digital marketing experts focused on serving the unique needs of independent veterinary practice owners. Ekwa specializes in delivering proven, results-driven strategies tailored for veterinarians, including website optimization, local SEO, reputation management, and digital advertising. With a client retention rate of over 95%, Ekwa has become a trusted growth partner for veterinary clinics across North America.
Naren’s impact on the veterinary industry goes beyond marketing. As the founder of the Veterinary Business Institute and the Veterinary Business Podcast, he has created a hub of knowledge, connection, and inspiration for veterinarians and practice managers. Through these platforms, he brings together experts in veterinary medicine, business, and leadership to equip practitioners with the tools they need to succeed in practice ownership and personal development.
From transforming underperforming practices into high-performing, client-centric clinics to helping aspiring veterinary entrepreneurs turn their vision into reality, Naren’s insights and mentorship have been instrumental in shaping the future of veterinary business success.
A sought-after consultant, speaker, and podcast host, Naren was honored with the 2014 Leadership Initiative Award by AceTech Ontario, recognizing his dedication to innovation, leadership, and entrepreneurial excellence. His journey is fueled by the belief that success is built on collaboration, integrity, and the courage to keep learning and growing—especially in service to those who serve animals.
Webinar Moderator
Co-host, Veterinary Business Podcast
As an influential leader, Michael looks for opportunities to add value to people. He believes everybody has untapped potential, and most of us have a desire to unlock and engage this potential as we experience the adventure of life and achieve the success that matters.
Part of that success for Michael looks like empowering leaders to lead themselves and others and helping them achieve prosperity in every area of life that they can’t wait to give away to others!
Michael is a recognized Leadership and Business Advisory Coach within an exceptionally diverse range of businesses and organizational sectors.
He is also a professional mediator and facilitator. In addition, he also holds the following qualifications and designations: Qualified (Q.MED) mediator with the ADR Institute of Canada.
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